Boost Your Brand!
“Traditional marketing simply doesn’t cut it anymore. While many companies continue to spend on TV ads, billboards, flyers or even podcast ads, there is no doubt that experiential marketing is the way to go. Not only because that’s what today’s consumers are responding to, but also because the impact lasts longer and has a greater influence on future purchases.” (Forbes, 2019)
98% of consumers create digital or social content at events and experiences (and 100% share the content they create at events). (EventTrack 2016)
Those who undergo a live brand experience tell an average of 17 other people. (Experiential Marketing: A Practical Guide to Interactive Brand Experiences)
70% of users become regular customers after an experiential marketing event. (EventTrack 2016)
80% of consumers said that the “authenticity of content” is the most influential factor in their decision to become a follower of a brand. (SlideShare)
91% of consumers reported that they would be more inclined to purchase the brand’s product or service after participating in a brand activation or experience. (Hubspot, 2021)
Use Experiential Marketing to Elevate Your Brand and Retain Loyal Customers Across All Channels
Why Experiential Marketing Is Right for Your Brand
Not only does experiential marketing increase brand awareness, increase positive emotions about a brand, and increase brand loyalty, but it also allows you to obtain formal and informal feedback from current and potential customers.
Using formal or informal surveying techniques during activations can give your brand valuable insights regarding how to more effectively market your brand in both future experiential marketing activations as well as on all other marketing channels.
This type of valuable consumer survey information is far less effective through purely digital means since it lacks human connection which makes a consumer more likely to want to engage with your information gathering.
Why Lotus Marketing & Promotions Stands Out from the Competition
TRANSFORMING BRANDS
MAKING A DIFFERENCE
Lotus Marketing & Promotions was inspired by a strong desire to cultivate a culture of customer service from the top leadership to each and every staff member, brand ambassador, and influencer. We feel that many firms have lost the desire to truly serve their clients. Lotus Marketing & Promotions was inspired to create a concierge marketing service that offered true value for its clients. We've assembled a leadership team with decades of experience in different areas of specialized marketing to keep all of your branding efforts cohesive across all channels. Our expert leadership team then created top-notch training programs for employees, brand ambassadors, and influencers. This focus on training ensures an impeccable marketing and branding campaign that creates repeat customers for your brand for years to come. From top to bottom Lotus Marketing & Promotion’s business model is focused on using unmatched customer service to represent your brand with charm and professionalism.
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